Strategic Steps of the National Mandate Party in Increasing Vote Acquisition in the 2024 Election in Medan City
Keywords:
Strategic Steps, Party, Vote Acquisition, ElectionAbstract
The high public interest in the election will help increase the party's votes in the future. The National Mandate Party has a track record of sending its best cadres to compete in Elections, thus increasing the number of seats in the Medan City Regional House of Representatives. To welcome the 2024 elections, strategic efforts are needed to map more segmented voters, especially novice voters and young people. This research aims to determine the strategic actions taken by the National Mandate Party in increasing vote acquisition in the 2024 elections in Medan City. This research uses a descriptive qualitative method with a literature study approach. Data collection techniques are obtained from observation and document studies by collecting literature. Data analysis techniques through data reduction, data presentation, and conclusion drawing. This research shows the importance of winning strategies for electoral districts, focusing on young voters as a potential vote bank. The research emphasizes the importance of individual knowledge and the influence of the National Mandate Party on individual judgment. The plan involves measurable targets, open programs, and a code of conduct, with a focus on novice voters and young people, which involves participation from all parties in this way as a strategic action of the National Mandate Party in Increasing Vote Acquisition in the 2024 Election in Medan City.
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